YouTube Play: Live from the Guggenheim will be a live streamed event featuring music, collaborations, eye-popping projections and, of course, the most creative video. If you’re in New York, you can catch some of the projections on the façade of the Guggenheim on the night of October 21. If you’re not, then head to youtube.com/play on October 21 to catch the event live, starting at 8 p.m. ET.
So, who’s going to be there? Here’s a sneak peek of the lineup:
OK Go: The Chicago-based four-piece have torn up the rulebook with their music videos, picking up a Grammy and tens of millions of views in the process. "This Too Shall Pass" is in the YouTube Play shortlist.
Kutiman: "ThruYOU" was named one of Time Magazine’s top 50 best inventions for 2009, and is also in the shortlist. Kutiman shot to fame by compiling musical elements from across YouTube; at the Guggenheim, he’ll be choreographing a unique live collaboration.
Michael Showalter: The MC for the evening is also the star of Comedy Central’s Michael and Michael Have Issues, has a hit online with CollegeHumor.com’s "The Michael Showalter Showalter," and used to be on The Daily Show.
That’s it for now. You’re going to have to head to youtube.com/play on the night to find out who made the top 25 and what things really look like when YouTube meets the Guggenheim.
Tom Pursey, Product Marketing Manager, recently watched "TOM WAITS THEME FOR IRON MAN 2 (REJECTED)."